Drawing Product Ideas

Fast and Easy UX Drawing for Anyone

Drawing Product Ideas

The truth is anyone can draw.

In Drawing Product Ideas: Fast and Easy UX Drawing for Anyone, RSA Fellow and Google Data Visualization Lead, Kent Eisenhuth delivers a new and exciting guide to effectively communicating product ideas by drawing just two simple things: boxes and lines! In the book, you'll learn why drawing is important and how it supports the design thinking process. You'll also discover how to build your drawing toolkit by exploring your own personal drawing style.

The author also includes:

  • Strategies for how to use your drawing to support your solutions to real-world problems
  • Tips and tricks for applying your new drawing skills in a workshop setting, in real-time
  • An illuminating foreword by the celebrated Manuel Lima, a Fellow of the Royal Society of Arts

An essential volume for engineers, researchers, and product managers, Drawing Product Ideas is also an indispensable blueprint for anyone seeking to improve their public, ad-hoc drawing skills.

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The Approach

1. Break it Down

Explore a set of common UX drawings used throughout the product development process. Understand the common symbolism in these drawings, then break them down into a set of basic shapes and marks that anyone can draw.

2. Build Your Visual Library

Build a visual library of your own basic symbols and icons that you can draw almost effortlessly. Combine them like Lego bricks to create any UX drawing of a process, service, screen or pattern.

3. Tell a Story

Tell a story about your product idea by arranging a multitude of your UX drawings. Create your own point of view – one that shows a breadth of thinking yet is grounded in real world constraints.

The Author

Kent E. Eisenhuth

RSA Fellow; Staff UX Designer and Data Visualization Lead, Google

A Fellow of the Royal Society of the Arts, Kent has developed visual languages that improve collaboration, comprehension and decision making. As a data visualization lead at Google, he focuses on data accessibility. Before that, Kent started the first advanced visualization library at Google, and co-authored the data visualization specs for Material Design. He led the design of Loon’s SDN solution and started its first design system.

Kent’s work and ideas have appeared in many publications, including Fast Company, Tech Crunch, The Guardian and Smashing Magazine. Finally, he has presented talks and ideas at many conferences such as IxDA’s Interaction, SXSW, and he is a frequent guest lecturer at several universities in the United States.

Foreword by Manuel Lima

RSA Fellow, Design Leader, TED Speaker, Author

Manuel is a fellow of the Royal Society of Arts and nominated by Creativity magazine as “one of the 50 most creative and influential minds of 2009”. Manuel has published several of his own titles, including The Book of Trees, The Book of Circles and Visual Complexity.